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Maturepreneurial Podcast: Interviews with Older Entrepreneurs | Online Business Tips | Learn From Those Who Have Succeeded

MaturePreneurial: This once a week podcast from host Elaine Benoit features successful entrepreneurs who started businesses after 40, their stories of success and failure and their advice to others on how best to start a new business. Elaine interviews entrepreneurs from different levels of success because at each level, there are always lessons to be learned. Elaine is dedicated to inspire, educate and help you take the plunge to start your own entrepreneurial endeavor.
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Now displaying: September, 2017
Sep 27, 2017

Jim Akers is a former Fortune 50 senior executive turned speaker, author and coach. He helps ambitious people focus their time, talent and resources on success that leads to maximizing their impact and influence on the people they love, the teams they lead and the causes that stir their hearts.

Jim is a graduate of Washington State University. He holds an M.B.A. in organizational leadership from Pepperdine University and an Advanced Management Certificate from Stanford University.

Jim has won sales and achievement awards with Northwestern Mutual Life Insurance Company, Owens-Corning Fiberglas Company, Kirk Paper Company, xpedx and International Paper Company.

At the age of 29, Jim was named V.P. of sales for a $500MM distribution company, the youngest group vice president in the 120 year history of International Paper Company.

As group vice president at xpedx, Jim lead a $1BB distribution business with 21 locations in the Western U.S. and serving customers around the globe with packaging, custom packaging design, facility supplies, and printing papers. If you've ever touched an iPad or iPhone, you've touched work Jim’s team pioneered.

Jim has authored three books: How to Win the Achievement Game; 14 Strategies for Breakthrough Performances; and most recently, Tape Breakers, Maximize Your Impact with People You Love, Teams You Lead and Causes that Stir Your Heart.

Tape Breakers debuted as the #1 New Release on Amazon in March 2016 and was recognized as a 2016 Book of the Year along side the best selling new releases from Adam Grant, Ryan Holiday and Jake Knapp.

Jim’s clients include The PGA of America, Old Castle, Shaw Industries, International Paper, Pearson Smith Reality, TD Realty Group along with a variety of non-profit and faith-based organizations.

Jim met his wife Kristi at Washington State University. They celebrated their 12,776 day anniversary in June and have two adult sons Matthew and Andrew, who no longer require their credit card.

Sep 20, 2017

Joel Kessel is an advisor, content creator and speaker on the topics of strategic communications and working with the media.  He helps authors, entrepreneurs, solopreneurs, side hustlers, and small businesses understand how to leverage publicity so they can step onto a bigger stage, amplify their message and further fuel their marketing communication and lead-generation efforts.

Professional Background

A native of Ohio, Joel started his career in Chicago where he worked with professionals such as Chris Ruys Communications, Durk Rion Public Relations, and Golin Harris.  He has worked with large and small organizations, such as National Runaway Safeline, Ronald McDonald House Charities, Weber Grills, and Master Lock.  Joel also managed the marketing communications efforts for the Northern Illinois chapter of the National Multiple Sclerosis Society.

Over time, Joel developed a specialization in PR strategy and media relations, which he has leveraged to garner attention for his clients through media outlets such as USA Today, New York Times, Associated Press, CBS Evening News, NBC Nightly News and Columbus Business First, among others.

Joel's Maturepreneurial Endeavors

Today, Joel speaks, advises and writes about public relations and communications for the purpose of helping leaders of organizations that are doing meaningful work share their story in a meaningful way.

  1. His company, Kessel Communications, is a strategic communications agency that helps businesses strengthen their credibility, build positive reputations and increase brand awareness through better communications.
  2. His blog, JoelKessel.com, provide ideas, tips and advice on how businesses can get their stories in front of those who matter to them, with a focus on working with media reporters to gain consistent coverage and awareness about a product, service or organization.  The blog also reports how others are sharing their stories, how they’re being successful, how social media, advertising, and marketing all play together to increase influence and impact on the people a business serves.
  3. His podcast, Conversations on Communications provides listeners with thoughts and insight on how they can strategically and authentically communicate and deliver their message and story with clarity and confidence.

Fun Facts About Joel

  • Joel worked for five years in radio
  • While living in Chicago, he was a lead singer in a two-man band
  • He was a member of an improv group
  • He's done commercial voice-over work
  • He was a punter at Ohio State

Joel is a member of The Ohio State University’s Varsity “O” Men’s Alumni Association and the Public Relations Society of America.  He is a founding member of the Ohio chapter of the Association for Strategic Planning.  He graduated from Ohio State University with a bachelor’s degree in journalism with a concentration in public relations.

Joel currently lives outside Columbus, Ohio with his wife, Cathy, and their two children.

Sep 14, 2017

Happy Birthday, Maturepreneurial!

The photo above is me, looking back with joy and wonder (and a little bit of a squint) at the amazing, blazing first year of my podcast!  Woo hoo! I did it!

I remember when I was first preparing to launch.  I spent months getting the website ready because I had a bit of a set back with my theme.  I joined online communities and groups.  I took online courses to educate myself about the job at hand and, hopefully, come out smart enough to avoid some of the pitfalls.

I remember once reading that many podcasters don't make it past ten episodes.  Gulp!

Was that going to happen to me? "No way!" I thought, "I'm in this for the long haul." "Besides, Christopher will be annoyed if I buy all this equipment and don't make it a success."  Haha!

And many happy returns!

Well, although I intended to succeed, I really didn't anticipate how much fun I would have.  Or, to be honest, how hard I would work at it!  But I have to say that it's worth it.  I'm proud of my guests and their episodes and I'm excited not only for another year of interviews and wonderful stories but also to create my second podcast.

Hopefully, if I stay on track, in late 2017, I'll be launching Dishing with Delishes; a podcast of interviews with food bloggers at the top of their game.  Check out the website and stay tuned for details, which I'll post on this site and on my food blog, Dishes Delish.

Thanks for your support!

Sep 13, 2017

Gay Hendricks, Ph.D., has been a leader in the fields of relationship transformation and body-mind therapies for more than 45 years.

After earning his Ph.D. in counseling psychology from Stanford University, Gay began teaching at the University of Colorado. For 21 years he served at the university, where he became a full professor in the counseling psychology department. Gay founded The Hendricks Institute with his wife, Dr. Kathlyn Hendricks. As part of his work for the institute, Gay hosts seminars worldwide and he has appeared on more than 500 radio and television shows, including Oprah, CNN, CNBC, and 48 HOURS.

In addition to his speaking career, Gay is a prolific author. He has written more than 40 books, including self-help bestsellers such as Five Wishes, The Big Leap and Conscious Loving (co-authored with wife). His books are used as primary texts in universities around the world.

Gay’s book, The Big Leap, was a New York Times bestseller for five years. Published right after the beginning of the “Great Recession,” the book has helped hundreds of thousands of people go beyond a culture of fear and safety to live out their true passions. The results are remarkable on every level; from amazing careers to passionate marriages to vibrant good health.

Gay is also a successful novelist. He wrote a mystery series of five books featuring the emotional and spiritual challenges of ex-Tibetan-Buddhist-monk-turned-private-detective, Tenzing Norbu. In June of 2017, Gay launched a new mystery series featuring Victorian-era London detective, Sir Errol Hyde, a fictional contemporary of Sherlock Holmes. The second book in the series becomes available on September 19, 2017.

In 2003, Gay co-founded The Spiritual Cinema Circle, which distributes inspirational movies and conscious entertainment to subscribers in 70+ countries.

Gay is a shining example of the benefits of what he teaches. He’s prolifically creative, wildly successful as an entrepreneur, a renowned teacher, and a devoted husband. At age 70, he lives more life in a day than many an exuberant 20-year-old. He’s writing books, teaching courses, playing golf, launching companies and having a delicious time with his wife of more than 35 years, with whom he raised two children and accumulated a million frequent flyer miles!

Sep 6, 2017

Martin Pazzani is a global business decathlete, a serial entrepreneur, and a mountaineer. He is also a strategist, marketer, CEO, company founder, speaker, advertising guy, management consultant, and communications architect. His website tagline perhaps says it best: Always seeking another summit.

Corporate achiever

Martin has worked on both on the corporate side and on the ad agency side for large corporations and startups across multiple categories and on six continents. Before he began his career in business, he earned three college degrees in just over five years: a B.A. in Psychology, a B.S. in Marketing, and an M.B.A. He is a "classically trained" chief marketing officer (CMO) who cut his teeth in consumer goods and services businesses.

Martin's career features some extraordinary highlights:

  • He spent 13 years at Diageo (fka Heublein), where he rose from an entry-level position to the top marking job at 34 years old to grow global brands like Smirnoff Vodka, Jose Cuervo Tequila, Black Velvet Canadian Whisky, and many more.
  • He was the first CMO of Bally and Crunch, where his successful turnaround of a very troubled operation produced record setting increases in revenue, new memberships, consumer awareness, and interest; the magnitude and speed of which led to a Harvard Business Review case study.
  • He spent seven years heading Foote, Cone and Belding agency's global strategic consulting group, The Chess Team: marketing strategists for Kraft, SC Johnson, American Express, Citibank, US Postal Service, Samsung, Tropicana and many others across a 100-office network, with extensive work in Chicago, San Francisco, Hong Kong, London and South America.
  • He served as CEO of bi-coastal Elias Arts (EA), the world's most awarded music agency, where he reunited, transformed and grew a fragmented company against the tide of a declining industry. By pioneering the new discipline of audio brand identity for major clients like American Express, Apple, Audi, Cisco, Citi, Coke, Gatorade, Infiniti, McDonald's, Nike, Yahoo, and by putting the company on a path toward full-service music holding company, EA was able to diversify into Latino music and music licensing and thrive in a very troubled category.

Bold new horizons

Today, Martin is a serial entrepreneur, immersed in three areas that each requires a balance of entrepreneurship, strategic vision, and a penchant for re-imagining the future.

  1. Craft Spirits: In 2009, Martin started a craft spirits company, United Craft Distillers, to provide advisory services, world class marketing, and sales expertise to hyper-growing, micro-distilled, small-batch spirits brands. This has evolved into Master Distillers Inc. which handles sales and marketing for T1 Tequila Uno (named 2016's Best Craft Tequila), Tears of Llorona tequila, Mezcal Sacrificio, Varan Mezcal Coffee Liqueur, and others.
  2. Fitness: In 2012, Martin joined forces with investors, fitness operators, and healthcare experts to develop the company that became Act!vate Brain & Body, where they are re-inventing fitness as upstream preventive healthcare for the baby boomer generation. (Act!vate will re-launch in 2017-18 with geographic expansion to follow later in the year.)
  3. Vaping: In 2014, Martin began to explore the fast growing vaping sector, which is proving to be a powerful anti-smoking enabler and a disruptor to the status quo. This led to the creation of Cloud 10 Brands and Silver City Vapors, a fast-growing venture to build a national retail and e-commerce vaping company.

An oft-published writer and panelist on marketing, branding, competitive strategy, and music, Martin gave a TED University talk at the 2008 TED Conference in Monterrey, CA on The Power of Music. He has led seminars in Argentina, Australia, Brazil, India, Japan, London, Mexico, New Zealand, South Africa, Venezuela, and at the Cannes Lions and Dubai Lynx advertising festivals. His articles have been in Advertising Age, Billboard, Brandweek, Marketing Daily, and SHOOT Magazine.

Physical prowess

Martin has always been drawn to overcome difficult challenges. He's climbed to the summits of major mountains on all seven continents. He has explored Antarctica, Easter Island, Ngorongoro Crater, the Equatorial Rain-forests, the deserts of United Arab Emirates, Mexican volcanoes. He is a former F2000 racing driver where he developed a keen appreciation for the value of precision, speed and high performance.

He is the 146th human being to stand on the summit of the very remote Vinson Massif, the highest point in Antarctica. He has climbed both The Matterhorn and Mont Blanc five times each. Showing no sign of slowing down at 61, Martin is currently on a mission to climb all forty-eight 4000-foot peaks of New Hampshire as he trains to climb Mt. Everest in 2019.

Recent medical testing reveals that Martin's lungs are 40% larger than a normal human being’s, which accounts for his being very good at walking uphill for long distances with a heavy pack on his back! After at least 100,000,000 uphill steps, he's been persuaded to turn his transformation from a corporate animal to a serial entrepreneur into a book, The Mountains Made Me An Entrepreneur, on target for publication in early 2018.

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