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Maturepreneurial Podcast: Interviews with Older Entrepreneurs | Online Business Tips | Learn From Those Who Have Succeeded

MaturePreneurial: This once a week podcast from host Elaine Benoit features successful entrepreneurs who started businesses after 40, their stories of success and failure and their advice to others on how best to start a new business. Elaine interviews entrepreneurs from different levels of success because at each level, there are always lessons to be learned. Elaine is dedicated to inspire, educate and help you take the plunge to start your own entrepreneurial endeavor.
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Sep 20, 2017

Joel Kessel is an advisor, content creator and speaker on the topics of strategic communications and working with the media.  He helps authors, entrepreneurs, solopreneurs, side hustlers, and small businesses understand how to leverage publicity so they can step onto a bigger stage, amplify their message and further fuel their marketing communication and lead-generation efforts.

Professional Background

A native of Ohio, Joel started his career in Chicago where he worked with professionals such as Chris Ruys Communications, Durk Rion Public Relations, and Golin Harris.  He has worked with large and small organizations, such as National Runaway Safeline, Ronald McDonald House Charities, Weber Grills, and Master Lock.  Joel also managed the marketing communications efforts for the Northern Illinois chapter of the National Multiple Sclerosis Society.

Over time, Joel developed a specialization in PR strategy and media relations, which he has leveraged to garner attention for his clients through media outlets such as USA Today, New York Times, Associated Press, CBS Evening News, NBC Nightly News and Columbus Business First, among others.

Joel's Maturepreneurial Endeavors

Today, Joel speaks, advises and writes about public relations and communications for the purpose of helping leaders of organizations that are doing meaningful work share their story in a meaningful way.

  1. His company, Kessel Communications, is a strategic communications agency that helps businesses strengthen their credibility, build positive reputations and increase brand awareness through better communications.
  2. His blog, JoelKessel.com, provide ideas, tips and advice on how businesses can get their stories in front of those who matter to them, with a focus on working with media reporters to gain consistent coverage and awareness about a product, service or organization.  The blog also reports how others are sharing their stories, how they’re being successful, how social media, advertising, and marketing all play together to increase influence and impact on the people a business serves.
  3. His podcast, Conversations on Communications provides listeners with thoughts and insight on how they can strategically and authentically communicate and deliver their message and story with clarity and confidence.

Fun Facts About Joel

  • Joel worked for five years in radio
  • While living in Chicago, he was a lead singer in a two-man band
  • He was a member of an improv group
  • He's done commercial voice-over work
  • He was a punter at Ohio State

Joel is a member of The Ohio State University’s Varsity “O” Men’s Alumni Association and the Public Relations Society of America.  He is a founding member of the Ohio chapter of the Association for Strategic Planning.  He graduated from Ohio State University with a bachelor’s degree in journalism with a concentration in public relations.

Joel currently lives outside Columbus, Ohio with his wife, Cathy, and their two children.

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